L-R: Peace Partners- Nurita, Charlz, Alex, Sonny, Khoon Hooi, Naresh Mohan, Bernie & Alexandrea.
"Each dove is made from fused fabric and folded to resemble an origami dove,
holding the origami doves on Charlz Chan's creation.
This article is from The Star Online (http://thestar.com.my)
URL: http://thestar.com.my/news/story.asp?file=/2009/3/16/central/3466414&sec=central
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IN LIGHT of the Gaza crisis, designer label Thomas Pink Malaysia launched its "Project PEACE" fund-raising campaign recently.
The campaign was spurred by a similar project by Thomas Pink London whereby famous and up-and-coming personalities conveyed the message of peace on a white Thomas Pink shirt.
In Malaysia, 11 individuals comprising fashion designers and television and radio personalities were enlisted to interpret their own messages of peace.
They were Sonny San (creative director and managing director for Eclipse), Khoon Hooi (creative director for Clothier Creation), Daniel Boey (Singapore fashion show producer), Shahril Nizam (poet/writer/visual artist), Chris Yong (creative director for Royal Selangor), Nurita Harith (fashion designer), Bernie Chan and Alexandrea Yeo (model/actress/celebrity & freelance designer), Will Quah (celebrity/TV & radio presenter), Alex Koh (shoe designer & entrepreneur for Charm), as well as Charlz Chan (fashion consultant for Thomas Pink).
Each was given the freedom of embellishing, painting, drawing, and even restyling the garment.
Trinidad Group of Companies managing director Naresh Mohan (its parent company Trinidad Holdings owns Thomas Pink Malaysia) said the project was about creating a platform that brought together talented individuals to contribute to a greater good and at the same time show off their talents.
"In such trying economic times, not everyone can afford to donate cash.
"So we thought this idea of auctioning off these personalised shirts as a novel way of getting people to make their bid and in return, the highest bidders will get a Thomas Pink shirt that are embellished, painted, and drawn by a group of talented people," Mohan said during the project's launch at The Gardens in MidValley.
Mohan added that they would select and decide on the organisation they would channel the raised fund.
Charlz Chan said the project was aimed at provoking creativity while acting as a channel for the individuals to display their unique talent.
He showed his work-in-progress creation during the launch, themed "Doves Around the World".
"Each dove is made from fused fabric and folded to resemble an origami dove, then sewn on the shirt to show the migration of these peaceful birds from North to South," he said.
Bernie Chan, meanwhile, is doing a collaborative piece with Alexandrea Yeo who emerged as the first runner-up in Project Runway (Malaysia) 2007.
Yeo said their idea was to turn the shirt into a corseted shirt dress for women.
Her message of peace was that people should be united as one and no racism.
Sonny San said his creation would feature a simple yet elegant piece.
"In these times of doom, gloom, what with the war and economic recession, I do not want to add on to what's already dark so my piece would definitely cheer people up."
The project aimed to raise nearly RM30,000.
The fundraising event to showcase the 10 finished garmets for auction would take place on April 16 followed by an exhibition from April 17 to 26 inside the mall.
Auction is by way of silent bid.
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